We created a brand identity for the MK Futures 2050 Commission as well as producing a social strategy and building a website to support engagement. The Commission was an exciting project exploring what is great about Milton Keynes and what could make it greater in the future.
Nine commissioners are advising the council on how to take MK forward in years to come. Unlike most Council consultations, we felt it was extremely important to approach this as a Campaign to reach residents who don’t usually engage. We've created the branding for the project, designing something which has a futuristic look but crucially doesn’t have a ‘Council-like’feel. The website we built is both appealing and easy for users who are young or old, and features numerous elements to capture the feedback of residents. Our assistance in the social media campaigns resulted in the feedback from thousands of residents - one of the most successful consulations in the council's history.